Starter
For one clinic getting started
$499
Monthly · The full Tony OS system, sized for a single clinic.
Where the money goes
Revenue rarely disappears. It leaks.
Every clinic loses production in the same eight places. None of them look like an emergency on the day they happen.
Missed appointments
Cancellations and no-shows that never get rebooked.
Unscheduled treatment
Treatment discussed in the chair, never booked.
Dormant patients
Patients who quietly stopped coming back.
Incomplete treatment plans
Multi-stage plans abandoned halfway.
Unfollowed leads
Enquiries that arrived and were never answered.
High-value opportunities
Implants, aligners and cosmetic work left on the table.
Poor follow-up
One attempt, then silence — no second touch.
Operational gaps
Four inboxes, no owner, nothing tracked.
Tony OS
Identifies
Prioritizes
Acts
Recovers
The operating loop
How an opportunity becomes recovered revenue
Five steps, run continuously. Your team only ever sees the step that needs a human.
01
Discover
Tony OS identifies potential revenue leakage across missed calls, unanswered enquiries, unscheduled treatment and dormant patients.
02
Research
The system verifies the opportunity using the evidence available, so your team is not chasing noise.
03
Prioritize
Opportunities are scored by potential value and relevance, highest value first.
04
Act
The clinic receives one clear recommended next action — not a report to interpret.
05
Recover
Confirmed outcomes are recorded so recovered revenue is measurable, not assumed.
Works alongside your existing practice software — no migration required. Already using Al Dente, DentalSuite, or Muntra in Denmark? Or Remedico, Prodent, Clinicea, Dentrix Enterprise, DentalTap, or Balsam Medico in the UAE and Middle East? Tony OS runs alongside all of these — we do not replace your system or connect via API (most practice software, including Al Dente, has no public API).
See Tony OS in action
What your clinic sees
One screen for the practice: what needs attention, which opportunities are open, and the recommended next action on each one.
Demo data — fictional example — not customer results
Opportunity pipeline
Stages an opportunity moves through.
01New opportunity38
02Researching21
03Ready for follow-up17
04Contacted24
05Appointment booked12
06Treatment accepted9
Priority opportunities
Estimated potential value — an opportunity is not revenue.
Unscheduled implant treatment
High priority€8,500
Estimated potential value
Recommended action: Follow up with patient regarding previously discussed implant treatment.
Inactive aligner opportunity
High priority€5,900
Estimated potential value
Recommended action: Re-open the aligner conversation and offer a scan appointment.
Missed treatment follow-up
Medium priority€3,200
Estimated potential value
Recommended action: Call to rebook the appointment cancelled last month.
Interface preview built from the real product structure. All figures, names and records shown are fictional demo data — never live patient or clinic data, and never a customer result.
What You Get
Built from real product capabilities — not wishful thinking.
Tony replies in seconds. Anything that needs a human eye waits in your reply queue — reviewed on your schedule, not the patient's.
Multi-channel inquiry capture
Tony logs SMS, missed calls, email, web forms, and WhatsApp (via SMS fallback until direct WhatsApp is approved) in one patient inquiry log.
Activity feed
Chronological list of what happened, when, on which channel — grouped by day in your clinic timezone.
Reply queue for review
Tony holds high-risk messages in your reply queue for staff approval before sending.
Opt-in automatic recall
When enabled: automatic recall with patient status checks, conversation guard, frequency cap, 2-minute cancel window, and kill switch.
Revenue queue
Daily prioritized list of recall-due patients, missed inquiries, and other recoverable revenue — execute manually anytime.
ROI snapshots
Before/after metrics computed from real patient_inquiries events — revenue labeled as estimates where not confirmed.
Growth insights
Real, calculated opportunities: recall-due patients, response-time trends, and unrecovered missed calls — exact math shown, not hidden. If there isn't enough real data yet, we say so instead of guessing.
Evidence
What Tony OS knows — and what it doesn't.
An opportunity is not revenue, and an estimate is not a result. Every number in the product carries one of four states, and Tony OS never promotes one into another.
Verified
Directly supported by data available to the system.
Estimated
Calculated from defined inputs and stated assumptions — not a result.
Attributed
Connected to an identifiable source or action under the system's attribution rules.
Unknown
There isn't enough evidence. Tony OS says so instead of filling the gap.
One enquiry, state by state
Illustrative exampleEnquiry receivedVerifiedThe message exists in the channel Tony OS works from.
Follow-up recordedVerifiedTony OS sent or drafted it, so it is logged.
Appointment bookedAttributedOnly when the booking is confirmed back through a channel Tony OS can see.
Treatment valueEstimatedBased on the values your clinic supplies. Never read from clinical records.
Revenue generatedUnknownTony OS has no access to your ledger, so it does not claim revenue.
How we protect patient data.
This is data-sensitive software, so here is exactly what we do and do not touch. We list only what is true today — no certification badges we don't hold.
GDPR is the baseline, not an add-on
Patient data belongs to the clinic. We process it on the clinic's behalf, for patient communication only, and a data processing agreement is part of onboarding.
Only the data needed to reply
Name, contact detail and the message itself. We do not pull clinical records, treatment notes or x-rays out of your practice software.
Consent and opt-out are explicit
Automatic recall runs only for the patient groups you switch on, and every outbound message respects opt-out.
Nothing to integrate, nothing to expose
We do not connect to your practice management system via API — most practice software (including Al Dente) has no public API. Tony OS works from your patient communication channels instead.
Data-handling claims above are pending final legal/DPA review before formal certification language is added.
Book a free live test on your own channels
We run Tony OS against your real enquiries so you can see the response times yourself before you pay for anything. No long-term contract.
- 1. You tell us which channels to watch.
- 2. We run the test on your own enquiries.
- 3. You see what was caught, and decide.
Pricing
Start free, subscribe when you're ready.
Start with a free live test. Subscribe when you're ready from the plans below. Every plan includes the full Tony OS system — the difference is the size of the operation it is sized for.
Recommended for most clinics
Growth
For busier clinics investing in growth
$999
Monthly · The full Tony OS system, for clinics investing more in growth.
Scale
For multi-location clinic groups
$2,499
Monthly · The full Tony OS system, for groups running several locations.
Secured by Stripe — payments are processed by Stripe directly; we never see or store your card details.
Questions clinics ask
Why Tony OS
We're small on purpose
You talk to the person who builds the system, not a support queue. If something's broken, it gets fixed by the founder.
We're not a marketing agency
If you ask us for something outside patient communication, we'll tell you honestly whether that's something we handle.
No migration, no API theatre
Tony OS runs alongside the practice software you already use. We don't connect via API — most practice software has no public API — and we don't pretend otherwise.
Danish clinics included
Patient replies in Danish, and Danish clinic examples — not a US-only product with a translation bolted on.
Your next revenue opportunity may already be in your clinic.
Tony OS helps you find it, prioritize it, and act on it.